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Dec 9, 2025
Samsung Electronics MENA unveiled its AI Home Experience in Dubai
Middle East Construction News
Technology Samsung Electronics MENA unveiled its AI Home Experience in Dubai
By Priyanka Raina
Posted on December 9, 2025
The event aligned Samsung's vision of fostering collaboration and driving advancements in connected living
Samsung Electronics MENA has unveiled its AI Home Experience in Dubai, a living embodiment of how artificial intelligence can transform homes. Over three days, guests are said to have immersed themselves in a fully re-imagined residence, showcasing Samsung's vision of Future Living, Now.
The guests explored how technology can elevate ordinary moments into experiences, the firm said.
AI Home was designed as a narrative journey, rather than a static showcase. Visitors experienced how Samsung's unified ecosystem of Bespoke AI, Vision AI, Galaxy AI, and SmartThings work together to create a learning, anticipating, and supportive space for modern life. Samsung said it welcomed influential creators, key opinion leaders, gamers, and regional partners during the event, providing them with a firsthand look at how AI Home integrates design, technology, and lifestyle to enhance comfort, creativity, well-being, and entertainment.
At the core of this transformation lies Samsung's AI-powered innovations. Bespoke AI redefines home appliances by anticipating needs and optimising efficiency. Vision AI enhances entertainment and connectivity, making every interaction intuitive and personalised, the firm said in its statement.
Galaxy AI, integrated across devices, empowers users with smarter tools for productivity, creativity, and wellness, it added.
Omar Saheb, Vice President of Marketing & Online Business, Samsung Electronics MENA said, "The AI Home Experience in Dubai is more than a showcase of technology; it's also a celebration of the region's vibrant creativity and innovation. Over these three days, we've brought together the region's top creators, key opinion leaders, and strategic partners to explore how the era of intelligent homes is no long
